Roble Negro coffee comes from the producer Jorge Vasquéz. His coffee farm, Finca Cedral Alto, is located in the town of Aserrí in Costa Rica's Tarrazú region, about 45 minutes outside the capital city of San José.

The name Roble Negro means "black oak" and Cedral Alto means "tall cedar grove." These names indicate the importance of trees, reforestation and environmental protection to Jorge and his coffee production.

Cedral Alto is 22.5 hectares in size, including 12 hectares of primary forest, 6.5 hectares of reforestation and pasture, and 3 hectares of coffee production. The farm is rich in natural springs and freshwater sources, which are protected and kept clean by the forested areas. It is located at the transition between the Pacific side of the country and the Central Valley region, at an altitude of 1750-2000 meters above sea level.

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